1) First Crypto Marathon held in Lithuania – Runners win Tokens

More than 15 thousand running enthusiasts from 55 countries took part in Danske Bank Vilnius Marathon this year. Almost 4 thousand runners used Lympo Run to track their runs and earn LYM crypto token rewards for successfully completing events.

A wave of interest from marathon participants helped Lympo Run to instantly rise to the top and become the No. 1 health and fitness app in Lithuania on both Google Play and the App Store.

“During the marathon, I’ve had a chance to talk with a few runners who used Lympo Run to track their races. It was incredibly inspiring to finally see people enjoying the app and actually getting rewards for completing challenges. We still have so much ahead of us, but this was truly a beautiful start and a major milestone in Lympo’s journey,” – said Ada Jonuse.

Lympo who incentivizes healthy habits by rewarding people for completing sports challenges, is encouraging healthy living around the world by rewarding people for exercising and leading more active lives. With the help of blockchain technology and fitness gamification, users are paid through the app for completing fitness challenges.

2) In a Smart City, How Do We Stop Advertisers From Being King?

“If you’re not paying for the product, you are the product.” This phrase was spun in the 1970s to describe the advent of television advertising but has since become the standard business model for the internet.

Consumers get a service, one that they want and use often, for free most of the time—and in return, they have their attention sold to advertisers.

Not everyone should be strictly comfortable with this; data is perhaps the most significant post-industrial asset class and this approach to advertising could be damaging if extended any further.

Some may suggest the effect is already there. Social medias – and more generally, our whole internet activity – are well integrated in our lives and daily feeds are laced with targeted ads, catered to our increasingly sophisticated and unique data profiles.

3) EU Holds Off on Crypto Regulation

EU Finance ministers who gathered in Vienna last week have agreed to slow down and not act hastily in regulating the emerging crypto markets in Europe.

According to reports, after the meeting when Vienna finance ministers met a press scrum, they have agreed not to rush to regulate the market.

Irish finance minister Paschal Donohoe told the press:

“…the EU will be acting carefully in this area.” German finance minister Olaf Scholz explained the Vienna meeting aimed to ensure policy makers understand the challenges faced by the new cryptocurrency space and that they were in a position “in which they’re able to act.”

4) Firms on board with leading digital asset exchange technology provider to launch cryptocurrency benchmarks and Smart Baskets

Leading blockchain technology company AlphaPoint, a company that enables institutions to digitize assets and operate digital asset exchanges globally, has announced plans to launch AlphaPoint Indexes(TM). AlphaPoint Indexes embody the statistical performance of the broadest sector of cryptocurrency markets, while the AlphaPoint Smart Basket(TM) functionality extends the company’s technology leadership in offering digitization and white-label digital asset exchange platforms.

AlphaPoint is creating the definitive source for benchmarking the performance of digital assets. The company’s initial indexes will represent the highest valued cryptocurrencies and the most liquid cryptocurrencies:

  • AlphaPoint Leaders Index(TM) (APLDRS(TM))comprises the largest 8-15 tokens covering approximately 80% of the global cryptocurrency market capitalization. APLDRS will reflect the highest valued crypto assets.
  • AlphaPoint Fast Movers IndexTM (APFMRSTM) comprises the top 8-15 tokens by trading volume, covering approximately 80% of global cryptocurrency market volume. APFMRS will reflect the most liquid crypto assets.

In addition to AlphaPoint enabling asset managers and other industry participants to benchmark performance against the broader cryptocurrency market, AlphaPoint Indexes may also be licensed to create derivative products.

5) Trust Square expanding to become world’s largest blockchain hub

Right from its start in April 2018, all of Trust Square’s 200 desks have been fully booked. Some 40 startups and research projects are currently working at the hub in the heart of Zurich on various other blockchain use-cases. Building on this success, Trust Square has now announced it will increase its capacity in the fourth quarter of this year by renting additional office space at its current location. With the expansion from today’s 2,300 to more than 3,000 square meters, Trust Square will turn into the world’s largest blockchain hub.

In addition to the expansion, Trust Square has renewed its lease at Bahnhofstrasse until the end of 2019 and is currently in discussions about a further extension. In parallel, Trust Square is assessing options for a longer-term location.

NEO and Circle join list of Trust Square residents
In September, Trust Square will add two further high-profile names to its list of residents with the blockchain project NEO establishing its presence at Bahnhofstrasse and crypto finance company Circle moving into the Zurich hub. Welcoming these global and highly respected projects to Trust Square, further underscores the attractiveness of Switzerland as a blockchain location.

Trust Square co-founder Daniel Gasteiger said: “There’s a huge demand for a place like Trust Square. We’re particularly pleased about the diversity and quality of companies and projects that have taken up residence at our hub. Turning Trust Square into the world’s largest blockchain hub will further increase its appeal to blockchain experts from around the globe.”

 

Republished with permission from the wonderful guys at www.the-blockchain.com